AwardWallet Competitor Insights

Major Markets

United States

Canada

United Kingdom

Key Competitors

Points.com

TravelBank

TripIt

Top Marketing Channels

Points.com

Content Marketing
Examples: Blog posts, Whitepapers, Case studies
Campaigns: Loyalty Program Insights, Maximizing Points Value, B2B Solutions Showcase

Partnership Marketing
Examples: Airline collaborations, Hotel chain integrations, Financial institution co-marketing
Campaigns: Earn More Miles Promotions, Hotel Stay Bonus Points, Credit Card Point Transfers

Digital Advertising
Examples: Google Ads, LinkedIn Ads, Display network ads
Campaigns: Loyalty Solutions for Businesses, Buy Points Campaigns, Convert Points Now

Direct Sales (B2B)
Enterprise sales team, Account managers, Solutions consultants
Custom Loyalty Platform Demos, Strategic Partnership Proposals, Annual Contract Renewals

API & Integration Sales
Developer portal, Partner integrations, White-label solutions
Loyalty API for Developers, Seamless Integration Solutions, Powering Your Loyalty Program

Extensive network of loyalty program partners

Strong B2B focus with white-label solutions

Diverse revenue streams from points exchange and loyalty commerce.

High reliance on third-party loyalty programs

Potential for complex user experience due to diverse offerings

Brand recognition might be stronger among B2B than direct consumers.

Expand into emerging loyalty program types (e.g.

blockchain-based)

Develop AI-driven personalized points offers

Further penetrate global markets.

Loyalty programs developing in-house exchange platforms

Increased regulatory scrutiny on points trading

New entrants with disruptive technology.