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Avahi Target Audience

Avahi's target audience encompasses businesses across multiple industries (manufacturing, healthcare, life sciences, banking, real estate, logistics, retail, and technology) that are seeking to leverage cloud solutions, specifically AWS, to achieve various business objectives. This includes organizations looking to modernize their applications, migrate to the cloud, implement DevOps practices, improve security and compliance, optimize cloud costs, and utilize advanced technologies such as AI/ML and GenAI. The company targets decision-makers and IT professionals within these organizations who are responsible for cloud strategy, infrastructure, and application development. They are also focusing on companies needing support with Amazon Web Services (AWS) and companies wishing to implement Generative AI solutions.

User Segments

Age: 42

Gender: Male

Occupation: Chief Technology Officer (CTO)

Education: Master's Degree, Computer Science

Age: 38

Gender: Female

Occupation: Cloud Solutions Architect

Education: Bachelor's Degree, Information Technology

Age: 48

Gender: Male

Occupation: Director of IT Infrastructure

Education: Master's Degree, Business Administration

David Miller

David Miller

Age: 42
Gender: Male
Occupation: Chief Technology Officer (CTO)
Education: Master's Degree, Computer Science
Industry: Banking
Channels: LinkedInYouTubeX

Goals

  • Spearhead the company's cloud adoption strategy to enhance business agility and scalability, aligning IT infrastructure with long-term goals
  • Optimize the cloud infrastructure to reduce operational costs by at least 20% while maintaining or improving performance
  • Ensure robust security measures are in place to protect sensitive data and comply with industry regulations and compliance standards.

Pain Points

  • Difficulty in integrating new cloud technologies with existing legacy systems
  • Struggling to maintain compliance with evolving data privacy regulations across different regions
  • Facing challenges in accurately forecasting cloud spending and optimizing resource allocation.

Avahi Geographic Distribution

The primary market is the United States, followed by India and the UK. Canada and Germany are also important markets.

Top Countries

United States flag

United States

40%
India flag

India

25%
United Kingdom flag

United Kingdom

10%
Canada flag

Canada

8%
Germany flag

Germany

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most target users live in households of 1-4 people and have a medium to high income level.

Employment Status

Income Distribution

Education Level

Avahi Behavior Analysis

Behavior Profile

Cloud Computing
Artificial Intelligence
Machine Learning
DevOps
Cybersecurity
Application Modernization
Digital Transformation
AWS Services
Cost Optimization
Cloud Migration
LinkedIn
YouTube
Solution Architecture
Cloud Security
Compliance
Workshops
Proof of Concepts

Device Breakdown

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