Austin Capital Trust targets a broad audience encompassing individuals, businesses, and institutions. For individuals, they aim to serve those in wealth management, retirement planning, and estate planning stages. For businesses, their target includes startups needing basic business accounts, growing businesses requiring cross-border payments, and established businesses seeking streamlined treasury and cash flow management. Institutions like banks, wealthtech companies, and other financial service providers make up another key segment, interested in solutions such as custody services, fund administration, and banking-as-a-service (BaaS).