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Astronomics Target Audience

The target audience includes amateur and professional astronomers, astrophotographers, educational institutions, and hobbyists interested in telescopes, binoculars, and related accessories. The audience is likely tech-savvy, interested in the latest equipment, and values reliable products from trusted brands. The presence of items like 'Smart Telescopes' and 'GoTo Computerized Telescopes' suggests a target audience comfortable with technology, while the availability of books and guides indicates a segment that values learning and improving their skills.

User Segments

Astronomics Geographic Distribution

The primary market is the United States (70.0%), followed by Canada (10.0%). The United Kingdom, Germany and Australia constitute smaller but significant markets.

Top Countries

United States flag

United States

70%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

7%
Germany flag

Germany

6%
Australia flag

Australia

4%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most users live in households of 2 (35%) or 3-4 people (40%), and the income level is primarily medium (50%) to high (35%), indicating a comfortable disposable income for pursuing their astronomy hobby.

Employment Status

Income Distribution

Education Level

Astronomics Behavior Analysis

Behavior Profile

Astronomy
Astrophotography
Space Exploration
Telescopes
Binoculars
Science
Technology
Outdoor Activities
Photography
Learning
Sharing Experiences
Online Forums
Social Media
Citizen Science
Data Analysis
Tech-Savvy
Gear Upgrading
Dark Sky Locations

Device Breakdown

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