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United States Army Target Audience
The target audience includes current and potential Army soldiers, their families, veterans, defense industry partners, government officials, and the general public. The Army's news and media relations are aimed at informing these groups about activities, achievements, and initiatives. The 250th birthday celebration targets a broad audience to foster patriotism and connect with the Army's history. Recruitment efforts target young adults considering military service, and family support programs target the families of soldiers.
User Segments
United States Army Geographic Distribution
The United States is the primary market for the U.S. Army, followed by key allied nations in Europe and Asia. This reflects the Army's global presence and collaborative efforts.
Top Countries
United States
Germany
Japan
South Korea
United Kingdom
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The Army's target users have varying household sizes, with the majority in the 3-4 person range. Income levels are distributed across low, medium, and high, reflecting the diverse socioeconomic backgrounds of recruits and personnel.
Employment Status
Income Distribution
Education Level
United States Army Behavior Analysis
Behavior Profile
Device Breakdown
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