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Amsure Target Audience

User Segments

Age: 45

Gender: Male

Occupation: Senior Financial Analyst

Education: Master's Degree in Finance

Age: 38

Gender: Female

Occupation: Software Development Manager

Education: Bachelor's Degree in Computer Science

Age: 52

Gender: Female

Occupation: Nurse Practitioner

Education: Master's Degree in Nursing

Financial Security Seeker

Financial Security Seeker

Age: 45
Gender: Male
Occupation: Senior Financial Analyst
Education: Master's Degree in Finance
Industry: Finance
Channels: LinkedInYouTubeFacebook

Goals

  • Ensure robust financial protection for my family's future
  • Grow my investment portfolio to secure a comfortable retirement
  • Optimize tax strategies to maximize disposable income and wealth accumulation.

Pain Points

  • Keeping up with ever-changing tax laws and financial regulations
  • Finding trustworthy and objective financial advice
  • Balancing current spending with long-term savings goals.

Amsure Geographic Distribution

Amsure primarily serves the New York Capital Region, with 100% of its current user base located within the United States.

Top Countries

United States flag

United States

100%
Canada flag

Canada

0%
Mexico flag

Mexico

0%
United Kingdom flag

United Kingdom

0%
Germany flag

Germany

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are predominantly medium to high-income households, with 3-4 person households being the most common, seeking comprehensive insurance solutions.

Employment Status

Income Distribution

Education Level

Amsure Behavior Analysis

Behavior Profile

Consultative Approach
Customized Solutions
24/7 Claims Assistance
Online Tools
Financial Planning
Home Improvement
Automobile Maintenance
Small Business Growth
Employee Well-being
Community Engagement
Local News
Seeking Expert Guidance
Valuing Trust
Responsive Service
Proactive Support
YouTube Usage
Facebook Usage
LinkedIn Usage
Instagram Usage
Desktop Usage

Device Breakdown

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