Find stats on top websites
Executive Summary
Amsure is an independent insurance agency that provides customized risk management and insurance solutions. They partner with leading insurance companies to offer a wide range of products for businesses, individuals, and employee benefits. Founded in 1945, Amsure is committed to delivering exceptional service and expertise.
Industries
Major Markets
United States
Canada
United KingdomAmsure Insurance Top Products
Brand Positioning
Customer Sentiments
Amsure Insurance Key Value Propositions
Amsure Insurance SWOT Analysis
Strengths
Long-standing history and reputation
Strong local presence in Albany and Saratoga Springs
Comprehensive range of insurance products
Weaknesses
Limited geographic reach
Dependence on the local economy
Potential vulnerability to online competitors
Opportunities
Expand into new geographic markets
Develop digital marketing strategies
Offer specialized insurance products
Threats
Increasing competition from national insurance brokers
Economic downturns impacting business
Changing customer preferences towards online services
Insurance
Market Growth Stage
Pace of Market Growth
Amsure Insurance Target Audience
Geographic Insights
Amsure's primary market is the United States, with a significant focus on local clients in Albany and Saratoga Springs, New York. They have a small international presence.
Top Countries
United States
95% market share
Canada
3% market share
United Kingdom
1% market share
Germany
0.5% market share
Australia
0.5% market share
Amsure Insurance Audience Segments
Amsure's target audience is likely businesses and individuals in need of various insurance products, including property and casualty, surety, life, and employee benefits. They primarily serve clients in Albany and Saratoga Springs, New York.
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Amsure Insurance
Hyperlocal Marketing and Community Engagement
Amsure can leverage its strong presence in Albany and Saratoga Springs by participating in local events, sponsoring community initiatives, and partnering with local businesses. This strategy will increase brand visibility and build trust within the target market.
Learn moreContent Marketing and Educational Resources
Creating valuable content like blog posts, webinars, and guides focused on insurance topics relevant to businesses and individuals in the area will establish Amsure as a trusted advisor and drive organic traffic to their website, generating leads and building brand authority.
Learn moreTargeted Digital Advertising and Lead Generation
Leveraging online platforms like Google Ads, social media, and targeted content marketing to reach specific demographics and business segments within their service area will drive qualified leads to Amsure, generating more potential customers and expanding their client base.
Learn moreTransform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
