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Amsterdam Dance Event (ADE) Target Audience

User Segments

Age: 26

Gender: Male

Occupation: Junior A&R Representative

Education: Bachelor's Degree, Music Business

Age: 30

Gender: Female

Occupation: Self-Employed Music Producer

Education: Master's Degree, Music Production

Age: 33

Gender: Male

Occupation: Music Tech Entrepreneur

Education: Master's Degree, Computer Science

Liam, The Aspiring A&R

Liam, The Aspiring A&R

Age: 26
Gender: Male
Occupation: Junior A&R Representative
Education: Bachelor's Degree, Music Business
Industry: Electronic Music
Channels: LinkedInInstagramX

Goals

  • To discover and sign new talent in the electronic music scene to his label, aiming to broaden their artist roster and secure future hit releases
  • To expand his professional network within the industry by connecting with established artists, producers, and label executives at events
  • To stay ahead of emerging trends in electronic music genres and production techniques to identify commercially viable artists.

Pain Points

  • Difficulty in gaining visibility for new artists amidst a saturated market, making it challenging to stand out
  • Limited budget for artist development and marketing, hindering the potential growth of signed talent
  • The constant pressure to find the 'next big thing' and ensure a steady stream of successful releases.

Amsterdam Dance Event (ADE) Geographic Distribution

Netherlands leads in user share (30.0%), followed by UK (15.0%) and Germany (10.0%). The event attracts a significant international audience from Europe and beyond.

Top Countries

Netherlands flag

Netherlands

30%
United Kingdom flag

United Kingdom

15%
Germany flag

Germany

10%
United States flag

United States

8%
Belgium flag

Belgium

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Primarily individuals (30.0%) or couples (35.0%) with medium to high income, reflecting disposable income for travel and event tickets.

Employment Status

Income Distribution

Education Level

Amsterdam Dance Event (ADE) Behavior Analysis

Behavior Profile

Electronic Music Enthusiasts
Festival-goers
Live Music Experience
Discovering New Artists
Networking
Cultural Immersion
Personalized Schedule
Social Media Engagement
Online Research
Travel
Sustainability
Nightlife
Concert Photography
Digital Art
App Usage
Early Adoption (tickets)
Collaboration
Learning

Device Breakdown

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