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The target audience for Amazon is extremely broad, encompassing a vast range of demographics and interests. Given that Amazon sells virtually everything, its potential customers include almost anyone with access to the internet and a need or desire to purchase goods or services. The context provided is limited, but the mention of 'Dogs of Amazon' suggests that pet owners are one segment of their audience. However, this is just a tiny fraction of their overall reach. Without more information, it's reasonable to assume that Amazon targets a mass audience, segmenting based on factors like age, income, location, interests, and purchasing behavior.
Amazon's primary markets are the United States and India, which together account for a substantial portion of its user base. Other key markets include Germany, Japan, and the United Kingdom.
United States
India
Germany
Japan
United Kingdom
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most Amazon users live in households of 3-4 people, followed by those in 2-person households. The majority fall into the medium-income level, with a substantial percentage in the high-income bracket.
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