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Aktiv Software targets small to medium-sized enterprises (SMEs) across various industries, including manufacturing, retail, and wholesale/distribution. These businesses seek digital transformation through Odoo implementation, customization, and support services. They often face challenges in areas such as inventory management, accounting, CRM, and e-commerce.
Aktiv Software's primary market is the USA (45%), followed by India (15%). They also have a significant presence in Germany, Australia and France, each representing 10% of their market.
United States
India
Germany
Australia
France
Primary age group concentration shows strong presence in:
31-35
Most active age range
Aktiv Software's target market largely comprises households of 3-4 people (40%) with medium income levels (60%), suggesting families with stable businesses.
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