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The target audience for AIReal Yoga includes yoga enthusiasts of all levels (beginners to advanced), individuals seeking physical rehabilitation or pain relief, those interested in aerial arts and fitness, yoga teachers looking to expand their skill set with aerial certifications, and studio owners wanting to offer unique classes. The audience is broad in terms of age and fitness level, but shares common interests in health, wellness, and personal growth.
Age: 35
Gender: Female
Occupation: Marketing Manager, Wellness Company Marketing Team Leader, Wellness Strategy Planner for her team members to feel better at work, planning engaging campaigns to promote healthy lifestyle choices to customers and employees and looking out for new ways to grow brand awareness of the company she works for to attract more people seeking overall well-being through fitness activities and resources they offer and stay ahead in the competitive fitness industry landscape through digital marketing channels and social media marketing to improve the company's online presence by keeping up with industry trends while seeking innovative strategies to showcase the unique wellness program offerings available to their community members both online and offline.. It's a very demanding job in the well-being sphere that she enjoys but also finds quite challenging with her team members needing more support due to their own struggles and she's constantly feeling drained but fulfilled at the end of the day and she is looking to improve her overall fitness to deal with the demands of the job in a healthy and mindful way, since many of her colleagues are also struggling with time, energy and flexibility for themselves.. She also aims to be an example of what she's promoting in her job and also seeks to find some overall zen in the work/life imbalance that most modern professionals struggle with these days so that she is still able to give a full self at work without burning herself out at the cost of her own well-being, fitness and lifestyle which she aims to enjoy and thrive in instead of being constantly depleted from, and also inspire those around her to seek the best versions of themselves without sacrificing their own health, energy and focus to achieve it with their job and other tasks at hand too. It is something that constantly keeps her on the lookout for innovative and beneficial classes, programs, studios and online communities to participate with in the future.. She also seeks to have options available to her to fit these needs without making too much sacrifices in the overall work/life balance so that she can enjoy a fulfilling work life and personal life as well, to be a leader and example to her team and also to find opportunities that fit her lifestyle for greater balance and focus and she is constantly researching possibilities to have both at once.. She is constantly seeking innovative and reliable solutions and resources to help improve overall fitness, balance and wellness to be an example for her team, and to bring balance into the lives of her team and friends too! She wants to be a better version of herself with more energy and focus to be the best leader she can be for her team without burning out from doing so and is motivated to do it by leading by example in her own life, too and this has been a constant goal for her for some time.. It keeps her busy but this goal fulfills her and is something she won't back down from and she is looking forward to making progress with herself soon and continue inspiring and enabling others in her circle to be better.
Education: Master's Degree, Business Administration
Age: 42
Gender: Female
Occupation: Physical Therapist, a physical rehabilitation therapy coach, who has many patients to rehabilitate with specialized treatments and plans suited for their specific needs, and she helps them by devising a tailored fitness and recovery plan, and she has seen success in people who've been struggling and who are very discouraged to be more positive about their own recovery.. She is very passionate about her field because it helps people regain their mobility after traumatic events and she likes to enable and support people on their path to recovery, and she believes in helping the patients heal and regain their mobility and functionality to fully be able to do things they love once again, and she loves watching them thrive once they are better.. It inspires her to keep doing what she does and also learn about new methodologies, innovations and findings in the field too, to keep helping more people.. She's very passionate about her work and is constantly researching and experimenting with new methods of rehabilitative practice to improve and accelerate the patient's ability to recover from traumatic injuries, and be able to find resources to help people faster as much as possible.. She is also very motivated by her patients and wants to be the best therapist she can be so that she is able to help them improve their lives and she wants to continue being the best she can be so she reads books, listens to audiobooks and podcasts and stays up-to-date with research findings to continue being the best therapist possible for her patients to succeed.. She does so because she likes feeling confident that she is making positive impacts on other people's lives, she likes to connect with her patients and find strategies to enable them to have positive experiences again.. She also wants to find an avenue to do this, too, so that she can continue doing what she is doing and improving herself and her methodologies with them so she is constantly researching new findings, methodologies, and tools available.
Education: Bachelor's Degree, Kinesiology
Age: 29
Gender: Female
Occupation: Social Media Influencer, Aerial Yoga Content Creator that creates social media content around fitness and well-being, mainly focusing on Aerial Yoga classes and exercises, and is always looking for new aerial yoga classes that she can attend to create fun, fresh and innovative content that her followers will enjoy, and she wants to entertain and inform her audience about aerial yoga so that they can improve their health and fitness too, and she's trying to build a sustainable brand by providing the best information and entertainment to engage the followers as much as possible.. It is challenging at times but she is committed to helping others find their passion and improve themselves through aerial yoga and fitness. She aims to increase her social media followership and keep innovating and create better content so she is always exploring and researching and finding other yoga studios, teachers and resources so that she can create quality content and educate her followers better.. She does this because it's fulfilling to see that what she does actually helps people with their lives and fitness routines and that's why she is committed to doing better and providing more content for them to be better and improve themselves and that's why she is always looking for resources to help her be a better yoga influencer and creator, so that her audience benefits as well.. She always hopes to find great and affordable opportunities and studios that give great content to her audience, so that they are positively impacted as a result of her work and her brand and she continues on her pursuit to give her audience the best possible value, information, and entertainment through this medium to improve their fitness and lifestyle to make a positive impact in the lives of many people who engage with her content and want to be inspired to be better as well. Her work inspires many to try new things and to improve their lives as well and that's why she loves what she does and it's been her goal for a long time and has also been why she keeps improving.
Education: Bachelor's Degree, Communications
AIReal Yoga's primary market is the United States, followed by Canada, the UK, Australia, and Germany, reflecting the brand's international appeal and the global interest in aerial yoga.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 2-4 people and have a medium income level. A significant portion has a high income, reflecting the discretionary spending available for wellness activities. Smaller household sizes are less common.
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