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Agricompas Target Audience
User Segments
Age: 45
Gender: Female
Occupation: Independent Crop Farmer
Education: High School
Age: 55
Gender: Male
Occupation: Family Farm Owner
Education: Associate Degree
Age: 38
Gender: Female
Occupation: Agricultural Consultant (Self-Employed)
Education: Bachelor's Degree
Maria Garcia
Goals
- Increase crop yields sustainably each season to maximize farm income
- Efficiently manage farm resources like water and fertilizers to reduce operational costs
- Adopt new farming technologies to stay competitive and improve productivity.
Pain Points
- Unpredictable weather patterns leading to crop loss and yield variability
- Lack of timely and accurate information for disease and pest management
- Difficulty accessing affordable capital for farm improvements and expansion.
Agricompas Geographic Distribution
Agricompas has a strong base in Colombia due to its rice project, with strategic leadership in the UK, and aims for global expansion into key agricultural markets.
Top Countries
Colombia
United Kingdom
United States
Brazil
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically come from medium to high-income households, often 3-4 members, indicative of established professionals in the agricultural sector.
Employment Status
Income Distribution
Education Level
Agricompas Behavior Analysis
Behavior Profile
Device Breakdown
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