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American In-Home Care, LLC, operating through brands like Advocate In-Home Care and Whitsyms In-Home Care, is a nurse registry providing customizable and affordable in-home care services in Florida. Established in 1992, the company refers independent contractor care providers, including CNAs, HHAs, RNs, LPNs, and companions, to clients needing various levels of assistance. Their services range from companion care and personal care to specialized Alzheimer's and dementia care, post-operative care, skilled nursing, and live-in/24-hour support. The company emphasizes a local, personal presence with 24/7 Client Care Teams, while leveraging a broad network to offer a wide range of care options. They also focus on providing resources and support to referred care providers, offering flexibility and control over their careers.
Major Markets
United States
Canada
United KingdomKey Competitors
Select a competitor
Visiting Angels
Home Instead
Top Marketing Channels
Visiting Angels
- Digital & Community Marketing
- Examples: Facebook Ads, Local Events, Blog Posts
- Campaigns: Senior Care Facebook Ads, Local Community Sponsorships, Visiting Angels Blog
- Print & Direct Mail
- Examples: Senior Magazines, Direct Mail, Newspapers
- Campaigns: Print Ads in Senior Magazines, Direct Mail to Retirement Communities, Local Newspaper Ads
- Events & Presentations
- Examples: Seminars, Health Fairs, Presentations
- Campaigns: Informational Seminars, Health Fairs, Community Presentations
Top Sales Channels
- Consultations & Referrals
- In-Home Consultations, Doctor Referrals, Testimonials
- Free In-Home Consultation Campaign, Referral Partnerships with Doctors, Family Testimonial Campaign
- Community Outreach
- Senior Centers, Community Programs, Online Forms
- Partnerships with Senior Centers, Community Outreach Programs, Online Lead Generation
- Customer Service
- Follow-Up Calls, Surveys, Care Plans
- Care Coordinator Follow-Ups, Satisfaction Surveys, Personalized Care Plans
American In-Home Care, LLC SWOT Analysis
Strengths
Strong brand recognition
Extensive franchise network
Focus on non-medical care
Weaknesses
Franchise model can lead to inconsistent quality
Limited skilled nursing services
Reliance on caregiver availability
Opportunities
Expand service lines to include telehealth
Partnerships with assisted living facilities
Capitalize on growing senior population
Threats
Increasing competition from local agencies
Rising labor costs for caregivers
Changes in regulations regarding home care
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