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Zbranek & Holt Custom Homes Target Audience

User Segments

Age: 48

Gender: Male

Occupation: Senior Software Engineer

Education: Master's Degree, Computer Science

Age: 43

Gender: Female

Occupation: Chief Financial Officer

Education: Master's Degree, Business Administration

Age: 55

Gender: Female

Occupation: Chief Medical Officer

Education: Doctorate Degree, Medicine

David Chen

David Chen

Age: 48
Gender: Male
Occupation: Senior Software Engineer
Education: Master's Degree, Computer Science
Industry: Technology
Channels: LinkedInYouTubeFacebook

Goals

  • To build a custom home that integrates cutting-edge smart home technology and energy efficiency
  • To ensure his family has a spacious and comfortable environment for both work and leisure
  • To invest in a property that will appreciate significantly in the thriving Austin real estate market.

Pain Points

  • Finding a builder who truly understands and can implement advanced technological requirements in a home
  • Managing project timelines and budgets effectively while balancing a demanding career
  • Navigating the complexities of custom home design and construction without extensive personal time.

Zbranek & Holt Custom Homes Geographic Distribution

Primarily targets the greater Austin, Texas area, with a strong focus on clients relocating from across the US and internationally, seeking luxury custom homes.

Top Countries

United States flag

United States

99.5%
Canada flag

Canada

0.1%
United Kingdom flag

United Kingdom

0.1%
Mexico flag

Mexico

0.1%
Australia flag

Australia

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Primarily targets high-income households of 2-4 members, often established families or empty nesters seeking luxury residences.

Employment Status

Income Distribution

Education Level

Zbranek & Holt Custom Homes Behavior Analysis

Behavior Profile

Exclusivity
Quality Craftsmanship
Personalized Experience
Transparency
Fixed-Cost Pricing
Remote Management
Award-Winning
Reputation
Integrity
Professionalism
Luxury Travel
Fine Dining
Art Collecting
Yachting
Golf
Philanthropy
Investment Strategies
Direct Access to Owners
Visual Communication
Streamlined Process

Device Breakdown

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