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Wonderplan Target Audience

Wonderplan targets individuals and groups interested in traveling, particularly those who prefer personalized itineraries and hassle-free planning. They cater to various travel styles, including solo trips, couple getaways, family vacations, and adventures with friends.

User Segments

Wonderplan Geographic Distribution

Wonderplan's top markets are primarily English-speaking countries with a high affinity for travel and technology adoption. The US and Canada hold a significant share, indicating potential for expansion in North America.

Top Countries

United States flag

United States

35.2%
Canada flag

Canada

10.7%
United Kingdom flag

United Kingdom

8.9%
Australia flag

Australia

7.2%
Germany flag

Germany

6%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Wonderplan's user base consists largely of middle-income households with 2-4 members, aligning with the demographics of couples and small families.

Employment Status

Income Distribution

Education Level

Wonderplan Behavior Analysis

Behavior Profile

Device Breakdown

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