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TrueRanker Target Audience

User Segments

Age: 32

Gender: Male

Occupation: Freelance Web Designer

Education: Bachelor's Degree, Computer Science

Age: 28

Gender: Female

Occupation: E-commerce Business Owner

Education: Master's Degree, Marketing

Age: 40

Gender: Male

Occupation: Digital Marketing Consultant

Education: Master's Degree, Business Administration

Liam Digital

Liam Digital

Age: 32
Gender: Male
Occupation: Freelance Web Designer
Education: Bachelor's Degree, Computer Science
Industry: Freelancing
Channels: LinkedInYouTubeInstagram

Goals

  • To attract more high-paying clients through improved online visibility and organic search rankings
  • To streamline his workflow by efficiently monitoring client website performance and identifying new SEO opportunities
  • To establish himself as a go-to expert in web design with strong SEO foundations, delivering measurable results for clients.

Pain Points

  • Struggling to keep up with constantly evolving SEO algorithms and best practices without dedicated resources
  • Difficulty in explaining the tangible value of SEO improvements to clients who are primarily focused on design aesthetics
  • Time-consuming manual tracking of keyword rankings for multiple client projects, taking away from design work.

TrueRanker Geographic Distribution

TrueRanker has a strong presence in Spanish-speaking countries, particularly Spain, followed by other Latin American markets and the US.

Top Countries

Spain flag

Spain

35%
Mexico flag

Mexico

10%
United States flag

United States

8%
Colombia flag

Colombia

6%
Argentina flag

Argentina

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often 1-2 person households with medium to high income, indicating professional individuals or small business owners.

Employment Status

Income Distribution

Education Level

TrueRanker Behavior Analysis

Behavior Profile

Rank Tracking
Keyword Research
Competitor Analysis
On-page SEO
Reporting
User-Friendly
Data Analysis
Online Business Management
Organic Traffic
Local SEO
White-label
Multi-user Access
API Access
Google Search Console
Website Performance
Desktop Usage
LinkedIn
YouTube
Facebook
Problem Solving

Device Breakdown

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