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Trend Hunter Target Audience

User Segments

Age: 48

Gender: Female

Occupation: Global Head of Innovation

Education: Doctorate Degree, Business Administration

Age: 42

Gender: Male

Occupation: Sr. Insights and Planning Manager

Education: Master's Degree, Marketing Analytics

Age: 35

Gender: Female

Occupation: Creative Director

Education: Master's Degree, Design & Innovation

Dr. Eleanor Vance

Dr. Eleanor Vance

Age: 48
Gender: Female
Occupation: Global Head of Innovation
Education: Doctorate Degree, Business Administration
Industry: Innovation Consulting
Channels: LinkedInYouTubeX

Goals

  • To identify disruptive technologies and emerging market shifts to ensure our company remains at the forefront of our industry
  • To foster a culture of continuous innovation within the organization, empowering teams to experiment and develop new products and services efficiently
  • To secure significant competitive advantage through early adoption of key trends and strategic foresight in product development and market entry.

Pain Points

  • Struggling to filter through vast amounts of information to find truly actionable insights and relevant trends amidst the noise
  • Internal resistance to change and difficulty in gaining cross-departmental buy-in for new, unproven innovative initiatives
  • Limited budget and resources for comprehensive market research and external expert consultation to validate new ideas.

Trend Hunter Geographic Distribution

North America leads in user base, particularly the US and Canada, reflecting key market focus. Europe and Australia also represent significant user segments for Trend Hunter.

Top Countries

United States flag

United States

35%
Canada flag

Canada

20%
United Kingdom flag

United Kingdom

10%
Germany flag

Germany

6%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from medium to high-income households, often with 2-4 members, indicating a professional and established user base.

Employment Status

Income Distribution

Education Level

Trend Hunter Behavior Analysis

Behavior Profile

Innovation
Decision-Making
Learning
Trend Spotting
Strategic Planning
Research
Networking
Problem-Solving
Future-Oriented
Content Consumption
Community Engagement
Skill Development
Data Analysis
Curiosity
Early Adopter
Professional Development
Information Seeking
Digital Engagement
Collaboration
Brand Development

Device Breakdown

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