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Today Payments Target Audience

Today Payments targets businesses of all sizes, with a focus on those who require efficient and secure payment processing solutions. This includes industries such as online retailers, financial institutions, and businesses that handle a high volume of transactions. They also cater to businesses looking to automate accounts payable and receivable processes.

User Segments

Today Payments Geographic Distribution

Today Payments' primary market is the United States, followed by Canada and the United Kingdom. They also have a presence in Australia and Germany.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
Germany flag

Germany

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Today Payments' target audience typically falls within the middle-income bracket and resides in households of 3-4 individuals.

Employment Status

Income Distribution

Education Level

Today Payments Behavior Analysis

Behavior Profile

Device Breakdown

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