Find stats on top websites
Major Markets
United States
India
CanadaKey Competitors
Select a competitor
NYC & Company
Eater NY
Time Out New York
Top Marketing Channels
NYC & Company
- Social Media Marketing
- Examples: Instagram, Facebook, Twitter
- Campaigns: #NYCNeverSleeps, #SeeYourCity, #TrueYorker
- Content Marketing
- Examples: Official visitor guides, Blog posts, Travel itineraries
- Campaigns: NYC Must-Do's, Explore NYC Neighborhoods, Seasonal NYC Adventures
- Partnerships & Collaborations
- Examples: Hotel associations, Airline promotions, Event organizers
- Campaigns: Hotel Week NYC, Broadway Week, Restaurant Week
Top Sales Channels
- Online Booking Portals
- Official website, Expedia, Booking.com
- Book Your NYC Trip, Last-Minute Deals, Weekend Getaways
- Visitor Centers
- Official NYC Visitor Information Center, Times Square, Downtown Manhattan
- Plan Your Visit, Expert Local Advice, Discount Tickets Available
- Direct Sales to Tour Operators
- Group travel packages, Custom itineraries, Educational tours
- NYC Group Adventures, Student Travel Programs, Corporate Retreats
TiE New York SWOT Analysis
Strengths
Official tourism marketing arm for New York City
Extensive network of industry partners
Wide reach to global and domestic travelers
Weaknesses
Can be perceived as generic compared to niche guides
May not cater to ultra-specific interests
Dependence on overall tourism trends
Opportunities
Increased focus on sustainable tourism
Targeting new international markets
Leveraging virtual reality and immersive experiences
Threats
Economic downturn impacting travel budgets
Negative press impacting city's image
Competition from other major tourist destinations
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
