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ThriveStack Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Growth Marketing Lead
Education: Master's Degree in Marketing
Age: 35
Gender: Male
Occupation: Senior Growth Marketer
Education: Bachelor's Degree in Business Analytics
Age: 29
Gender: Female
Occupation: Performance Marketing Manager
Education: Bachelor's Degree in Marketing
Emily Growth
Goals
- To significantly increase free-to-paid conversion rates for new users by optimizing the onboarding funnel
- To accurately attribute marketing campaign performance to revenue outcomes and demonstrate clear ROI
- To implement a unified analytics stack that provides instant, actionable insights across the entire customer journey.
Pain Points
- Struggling with siloed data across various marketing and product tools, leading to incomplete insights and inefficient decision-making
- Wasting significant time manually pulling and combining data from 8+ disconnected platforms to understand basic growth metrics
- Lacking real-time visibility into customer behavior and campaign effectiveness, hindering agile optimization efforts.
ThriveStack Geographic Distribution
The primary market for ThriveStack is North America and Europe, with a significant presence in the US and UK, indicating a focus on mature SaaS ecosystems.
Top Countries
United States
United Kingdom
Canada
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users primarily have 3-4 person households, followed by 2-person. They are largely in the high-income bracket, reflecting their professional roles.
Employment Status
Income Distribution
Education Level
ThriveStack Behavior Analysis
Behavior Profile
Device Breakdown
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