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Kadampa Meditation Center NYC
Integral Yoga Institute NYC
Shambhala Meditation Center of New York
Top Marketing Channels
Kadampa Meditation Center NYC
- Social Media
- Examples: Facebook, Instagram, YouTube
- Campaigns: Daily Dose of Dharma, Mindful Moments, Peace Through Meditation Series
- Email Marketing
- Examples: Newsletter, Event Announcements, Course Updates
- Campaigns: Weekly Inspiration Newsletter, Discover Inner Peace Event Series, New Course Enrollment Drive
- Content Marketing
- Examples: Blog posts, Articles on Buddhism, Meditation Guides
- Campaigns: Benefits of Meditation Blog Series, Understanding Karma Articles, Beginner's Guide to Meditation
Top Sales Channels
- Online Course Sales
- Website booking, Online registration forms, Virtual workshops
- Spring Retreat Early Bird, Learn to Meditate Online Course, Advanced Dharma Study Program
- In-Person Class & Event Sales
- Front desk registration, Eventbrite, Walk-in purchases
- Newcomer Special, Weekend Workshop Series, Monthly Membership Drive
- Merchandise Sales
- Online shop, On-site bookstore, Special event pop-up shops
- Dharma Book Sale, Meditation Essential Kit, Gift Card Promotion
Three Jewels NYC SWOT Analysis
Strengths
Strong focus on authentic Kadampa Buddhism
established community
regular in-person classes and events.
Weaknesses
May appeal to a niche audience
potentially less diverse offerings than multi-faceted centers
reliance on specific lineage.
Opportunities
Expand online offerings for broader reach
partnerships with local wellness businesses
specialized retreats.
Threats
Competition from other Buddhist centers
evolving spiritual preferences
economic downturns affecting disposable income.
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