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Executive Summary
They Said So is a platform that provides access to a vast collection of quotes. They offer a variety of services including daily quotes, a quotes API, curated images, and embedding options for websites.
Industries
Major Markets
United States
India
United KingdomKey Competitors
They Said So Top Products
Brand Positioning
Customer Sentiments
They Said So Key Value Propositions
They Said So SWOT Analysis
Strengths
Extensive quote database
Diverse content offerings (API, images, feeds)
User-friendly platform and integrations
Weaknesses
Reliance on user-generated content
Competition from free quote websites
Potential for copyright issues
Opportunities
Expand partnerships with content creators
Develop niche-specific quote collections
Offer enhanced API functionalities
Threats
Emerging competitors in the API market
Changing user preferences for content consumption
Increased scrutiny over copyright and licensing
They operate in the inspirational content and API services industries.
Market Growth Stage
Pace of Market Growth
They Said So Target Audience
Geographic Insights
They Said So sees the majority of its user base concentrated in English-speaking countries, with the US dominating at 45% and India following with 15%.
Top Countries
United States
45% market share
India
15% market share
United Kingdom
10% market share
Canada
8% market share
Australia
5% market share
Recommended Marketing Strategiesfor They Said So
Personalized User Onboarding
Guide new users through a tailored onboarding process that highlights the key features of 'They Said So', promoting engagement and encouraging users to explore the platform's functionalities, ultimately driving user retention.
Learn moreLeveraged Reciprocity
Offer valuable content or services like free quotes or curated images to encourage users to share their experience, building social proof and increasing awareness, leading to organic growth and a strong community.
Learn moreEmail Resend to Non-openers
Re-engage users who have not opened initial emails by sending a personalized and engaging follow-up email, highlighting the benefits of the platform and potentially offering a special incentive, increasing open rates and driving conversions.
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