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The Verge Target Audience
User Segments
Age: 28
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 32
Gender: Male
Occupation: IT Consultant
Education: Bachelor's Degree, Information Technology
Age: 25
Gender: Female
Occupation: Digital Marketing Specialist
Education: Bachelor's Degree, Marketing
Aisha Khan
Goals
- To continuously learn and apply cutting-edge emerging technologies to develop innovative and impactful software solutions
- To achieve significant professional growth and leadership opportunities within a dynamic tech company
- To contribute meaningfully to open-source projects and expand her professional network within the global tech community.
Pain Points
- Keeping up with the rapid pace of technological advancements and the overwhelming amount of information available online
- Debugging complex code issues that consume significant time and halt project progress
- Balancing demanding project deadlines with personal time and continuous learning requirements in a fast-paced industry.
The Verge Geographic Distribution
The Verge's audience is predominantly North American, with the US being the largest market. Significant presence in other English-speaking countries, and emerging interest from India.
Top Countries
United States
Canada
United Kingdom
Australia
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The audience often lives in 1-4 person households, indicating young professionals or small families. They tend to have medium to high income levels, suggesting purchasing power for tech.
Employment Status
Income Distribution
Education Level
The Verge Behavior Analysis
Behavior Profile
Device Breakdown
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