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The Collab Lab Target Audience
User Segments
Age: 23
Gender: Female
Occupation: Student / Part-time Retail Associate
Education: Associate Degree, Computer Science
Age: 26
Gender: Male
Occupation: Unemployed / Self-taught Developer
Education: Bachelor's Degree, Non-CS Field
Age: 20
Gender: Female
Occupation: Student / Coding Bootcamp Graduate
Education: Coding Bootcamp Certificate
Maya Singh
Goals
- Secure a full-time entry-level software development role after gaining practical team experience
- Build a strong portfolio of collaborative projects to showcase my skills to potential employers
- Connect with mentors and expand my professional network within the tech industry.
Pain Points
- Difficulty translating theoretical coding knowledge into practical, team-based projects
- Lack of real-world collaboration experience in my academic background
- Feeling overwhelmed by the competitive job market for junior developer positions.
The Collab Lab Geographic Distribution
The Collab Lab primarily served users in the US and Canada, reflecting its fully distributed, global reach across 18 countries.
Top Countries
United States
Canada
United Kingdom
India
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Households are typically 1-2 people, with income levels ranging from low to medium, reflecting early-career developers.
Employment Status
Income Distribution
Education Level
The Collab Lab Behavior Analysis
Behavior Profile
Device Breakdown
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