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Swiss Water Decaffeinated Coffee Inc. Target Audience

Swiss Water's target audience is coffee lovers who want to enjoy the taste of coffee without the caffeine. This includes people who are sensitive to caffeine, those who are trying to reduce their caffeine intake, and those who simply want to enjoy a cup of coffee any time of day or night.

User Segments

Swiss Water Decaffeinated Coffee Inc. Geographic Distribution

North America is the dominant market with 65.5% user share, followed by Europe at 19.5% and Asia at 5%.

Top Countries

United States flag

United States

45.2%
Canada flag

Canada

20.3%
United Kingdom flag

United Kingdom

10.8%
Germany flag

Germany

8.7%
Japan flag

Japan

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The target audience is primarily from households of 2-4 people with medium income levels, indicating a preference for quality products.

Employment Status

Income Distribution

Education Level

Swiss Water Decaffeinated Coffee Inc. Behavior Analysis

Behavior Profile

Device Breakdown

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