Top Marketing Strategies for Stunning.so

Stunning.so User Persona

Name:

Emily Chen

Age :

28

Gender :

Female

Occupation :

Freelance Graphic Designer

Industry :

Design Services

Education :

Bachelor's Degree, Fine Arts

Preferred platforms

GOALS

• Building a stunning online portfolio to showcase design work and attract high-value clients
• Streamlining client onboarding and project management workflows through her website
• Increasing her online presence and attracting new clients through organic search results and social media marketing

Frustrations

• Struggling to balance client work with administrative tasks like website updates and social media management
• Finding it time-consuming to optimize her website content for search engines
• Lacking the technical skills to implement advanced website features and integrations

Name:

Mark Williams

Age :

35

Gender :

Male

Occupation :

Owner of a Small E-commerce Business

Industry :

E-commerce

Education :

Master's Degree, Business Administration

Preferred platforms

GOALS

• Creating a high-converting e-commerce website to increase product sales and grow revenue
• Automating marketing tasks like email campaigns and social media posts to save time and resources
• Gaining insights into customer behavior on his website to optimize the user experience and drive conversions

Frustrations

• Facing challenges in managing and fulfilling online orders efficiently
• Finding it difficult to stand out from competitors in a crowded online marketplace
• Lacking the technical expertise to implement advanced analytics tracking and reporting

Name:

Sarah Johnson

Age :

42

Gender :

Female

Occupation :

Marketing Manager at a Digital Agency

Industry :

Marketing and Advertising

Education :

Bachelor’s Degree, Marketing

Preferred platforms

GOALS

• Efficiently creating and launching websites for clients across various industries
• Leveraging AI and automation to streamline content creation and website updates for multiple clients
• Demonstrating the agency's expertise and innovative approach to website design and development

Frustrations

• Dealing with tight deadlines and demanding clients who require quick turnaround times for website projects
• Managing multiple client projects simultaneously while ensuring brand consistency and quality
• Keeping up-to-date with the latest website design trends and technologies to offer cutting-edge solutions

Stunning.so Geographic and Demographic Insights

Geographic Insights: Stunning.so's primary market is the US, followed by the UK and Canada. This suggests a focus on English-speaking countries with high internet penetration and a strong entrepreneurial culture.

Demographic Insights: Stunning.so's user base skews towards millennials aged 25-34, with a slight preference among males. This aligns with the demographics of entrepreneurs and freelancers.

Stunning.so Socio-economic Profile

Household and Income Insights: The platform attracts users with diverse household sizes, suggesting its suitability for both individuals and small teams. The income distribution indicates a focus on the middle-income segment.

Educational and Employment Insights: Stunning.so primarily targets users who are highly educated, with a majority having a university or college degree. This reflects the platform's focus on tech-savvy entrepreneurs and businesses.

Stunning.so Behavioral Insights

Interest-Based Insights: Users are interested in technology, entrepreneurship, marketing, design, freelancing, business, and AI, aligning with Stunning.so's offerings.

Technology and Social Media Usage: Users favor YouTube, LinkedIn, and Instagram, reflecting a preference for visual content and professional networking. They primarily access the platform on desktop devices.

Stunning.so Top Competitors