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Hakuna Target Audience
Hakuna's target audience are businesses looking to enhance their digital products and user experience. They cater to a range of industries, including Productivity, HR Tech, Fintech, EdTech, and PropTech. They seem to particularly focus on startups, offering tailored branding solutions.
User Segments
Hakuna Geographic Distribution
Hakuna's primary markets are English-speaking countries, with the US and UK accounting for over 65% of their user base, indicating a strong presence in these regions.
Top Countries
United States
United Kingdom
Canada
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Hakuna's target users are primarily from households of 2 or 3-4 people, reflecting a mix of young professionals and families, with the majority falling into the medium-income bracket.
Employment Status
Income Distribution
Education Level
Hakuna Behavior Analysis
Behavior Profile
Device Breakdown
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