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Stride Rite Target Audience

Stride Rite's target audience is parents of young children, specifically those in the crawlers, first walker, and independent walker stages. They offer shoes for both boys and girls, with sizes ranging from 1 to 10.5.

User Segments

Stride Rite Geographic Distribution

Stride Rite's primary market is the United States, followed by Canada, reflecting its strong North American presence.

Top Countries

United States flag

United States

70%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

5%
Australia flag

Australia

5%
Germany flag

Germany

2.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Stride Rite's target market includes households with 2-4 children, primarily from middle-income backgrounds, reflecting the brand's focus on quality and affordability.

Employment Status

Income Distribution

Education Level

Stride Rite Behavior Analysis

Behavior Profile

Device Breakdown

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