The target audience for Staarter.dev is primarily early-stage SaaS companies, tech startups, and potentially established businesses looking to pivot or launch new SaaS offerings. This includes developers, product managers, and founders who are tasked with building a web application with recurring revenue streams. Specifically, the service targets those who want to leverage modern web technologies like Next.js, Stripe, and Prisma, and prefer a pre-built, production-ready boilerplate rather than building foundational components from the ground up. The offering is particularly attractive to those who want to avoid common pitfalls in SaaS development, such as complex authentication flows, subscription management, and user roles. The target audience values robust, scalable, and maintainable codebases that can evolve with their business needs, without the initial heavy lifting of setting up core infrastructure. They are likely seeking to reduce development costs and time to market, allowing them to focus on their unique product features.