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Simpler Trading Target Audience
User Segments
Age: 28
Gender: Male
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 32
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree, Business Administration
Age: 25
Gender: Male
Occupation: Financial Analyst
Education: Bachelor's Degree, Finance
Alex Chen
Goals
- Achieve financial independence through strategic trading to supplement income and eventually transition to full-time trading
- Continuously learn and master complex trading strategies to gain an edge in the market
- Build a robust portfolio that balances risk and reward for long-term growth and stability.
Pain Points
- Difficulty sifting through overwhelming amounts of trading information and identifying reliable sources
- Lack of clear, actionable insights from market news and analysis
- Limited time outside of full-time work to dedicate to in-depth trading research and execution.
Simpler Trading Geographic Distribution
Simpler Trading primarily serves the US market (85%), with a notable presence in Canada, UK, Australia, and Germany, indicating a strong North American and developed market focus.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically have 2-4 person households and are in medium to high-income brackets, reflecting disposable income for education.
Employment Status
Income Distribution
Education Level
Simpler Trading Behavior Analysis
Behavior Profile
Device Breakdown
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