Find stats on top websites
Major Markets
United States
Canada
United KingdomKey Competitors
Scene Top Products
Brand Positioning
Scene positions itself as a leading health tech solution for medication adherence, leveraging video DOT, a human care team, and evidence-based science to improve outcomes and reduce costs across diverse healthcare sectors.
Customer Sentiments
Customer sentiment appears highly positive, as evidenced by 25+ peer-reviewed publications validating their impact and over 1 million video check-ins, indicating strong satisfaction and proven results among their 120+ partners.
Scene Key Value Propositions
Scene's key value proposition is its 'breakthrough medication support' that combines technology (Video DOT, mobile app) with a dedicated care team and scientific evidence. This unique approach significantly improves medication adherence, leading to better clinical outcomes and substantial cost reductions for health plans, public health, health systems, and research organizations.
Scene SWOT Analysis
Strengths
Proprietary Video DOT technology.
Evidence-based with 25+ publications.
Multilingual platform & care team.
Weaknesses
Potential reliance on patient tech access.
Scalability of human care team.
Specific pricing not publicly listed.
Opportunities
Expand into new chronic conditions.
Increase partnerships with health systems.
Address growing demand for remote care.
Threats
New competitors entering the market.
Data privacy and security concerns.
Changes in healthcare regulations.
Market Growth Stage
Pace of Market Growth
Scene Target Audience
Geographic Insights
Primarily focused on the US market, with minor international expansion, leveraging remote service delivery to reach diverse populations.
Top Countries
United States
90.5% market share
Canada
3% market share
United Kingdom
2% market share
Australia
1.5% market share
Germany
1% market share
Scene Audience Segments
Health Plan Executive
35-60 years
Male • Female
United States • Canada • United Kingdom
Public Health Administrator
30-65 years
Male • Female
Global • Urban Centers
Health System Leader
35-60 years
Male • Female
United States • Major Metropolitan Areas
Clinical Research Director
30-55 years
Male • Female
Global • Research Hubs
Health Equity Advocate
28-50 years
Male • Female
United States • Underserved Communities • Global Health
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Scene
Interactive ROI Calculator
Create an interactive ROI calculator on Scene's website, allowing potential clients (Health Plans, Public Health, Health Systems, Research & Trials) to input their specific data and see the potential cost savings and outcome improvements they could achieve by using Scene. This will provide concrete, data-driven evidence of Scene's value proposition, increasing lead generation and conversion rates.
Learn moreIn-depth Buyer's Guide Creation
Develop comprehensive buyer's guides tailored to each of Scene's key buyer personas (Health Plans, Public Health, Health Systems, and Research & Trials). These guides will address the specific pain points, challenges, and goals of each persona, positioning Scene as a trusted advisor and highlighting how their solution uniquely addresses those needs, ultimately driving lead generation and sales.
Learn morePersonalized User Onboarding
Implement a personalized onboarding process for new clients, tailoring the experience to their specific needs, industry, and use case (e.g., Health Plan focused on diabetes management, Public Health initiative for TB adherence). This will improve user engagement, reduce churn, and ensure clients quickly realize the value of Scene's platform, leading to increased retention and long-term success.
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