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Salt Dental Collective is a dental partnership organization that provides support services to dental practices. These services include IT, HR, capital financing, accounting, payroll, branding, marketing, recruiting, risk management, scheduling, scalability, and compliance. Salt aims to free dentists to focus on patient care by handling administrative and operational burdens.
Company : Salt Dental Collective
Industry : Dental Support OrganizationPediatric DentistryOrthodontics
Salt Dental Collective Key Value propositions
Salt Dental Collective Latest news
News
He was also featured as one of the top CEO moves. read more · read more. SALT Dental Collective Expands in Phoenix After Partnering With North Phoenix ...
SALT Dental Partners | LinkedIn
Website: https://www.saltdentalpartners.com/. External link for SALT Dental Partners ; Industry: Hospitals and Health Care ; Company size: 1,001-5,000 employees.
SALT
News. See Salt in action. SALT Dentists Take on Candy Buy-Back. The dental ... The big winners can take home gift baskets, gift cards, and more. Check out ...
Portfolio Company Update: SALT Dental Partners | Latticework ...
Apr 10, 2024 ... For more information, please visit www.saltdentalpartners.com. About LCM. Headquartered in Dallas, TX Latticework Capital Management (LCM) is a ...
Salt Dental Collective SWOT Analysis
Strengths
Specialized focus on pediatric dentistry and orthodontics.Comprehensive support services covering key operational areas.Strong online presence and targeted marketing.
Weaknesses
Relatively new player in the DSO market.Limited geographical reach compared to larger DSOs.Dependence on the success and satisfaction of partner practices.
Opportunities
Expanding into new geographical markets with high demand for dental services.Developing innovative service offerings tailored to evolving dentist needs.Strategic partnerships with dental equipment suppliers or technology providers.
Threats
Increasing competition from established DSOs with greater resources.Economic downturn potentially impacting demand for dental services.Changes in dental insurance regulations or reimbursement rates.
Top Marketing Strategies for Salt Dental Collective
Partnerships with Dental Schools and Associations
Form partnerships with dental schools and professional associations to reach recent graduates and established practitioners. Offer exclusive benefits to members and collaborate on events and educational materials to increase brand visibility and generate leads.
Referral Programs and Incentive Structures
Implement a referral program for existing partner practices, offering incentives for successful referrals. Develop a tiered incentive structure for partner practices based on their growth and success, fostering a strong sense of community and driving further expansion.
Salt Dental Collective User Persona
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GOALS
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Salt Dental Collective Geographic and Demographic Insights
Geographic Insights: Salt Dental Collective's primary market is the US, capturing a significant 90% share. Canada follows with 5%, indicating a potential for expansion in North America.
United States
90%
Canada
5%
United Kingdom
2%
Australia
1.5%
Germany
1.5%
Demographic Insights: Salt Dental Collective's target audience is largely between 25-44, reflecting early to mid-career dentists. The gender distribution is balanced.
Salt Dental Collective Socio-economic Profile
Household and Income Insights: Salt Dental Collective's target audience typically falls within the 3-4 person household range and leans towards higher income levels, suggesting established professionals.
Educational and Employment Insights: Target users are overwhelmingly business owners, signifying practicing dentists. Their postgraduate education level confirms their specialized dental qualifications.
Salt Dental Collective Behavioral Insights
Interest-Based Insights: The target audience shows interest in dentistry, healthcare management, business growth, and technology, reflecting their professional priorities.
Technology and Social Media Usage: Users prefer professional platforms like LinkedIn and engage moderately on Facebook and Instagram. Desktop usage remains significant, suggesting work-related reliance.
Salt Dental Collective Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Heartland Dental | 40% | General Dentistry, Hygienist Services, Restorative Dentistry |
Aspen Dental | 30% | General Dentistry, Cosmetic Dentistry, Emergency Dentistry |
Smile Brands Inc. | 15% | General Dentistry, Orthodontics, Pediatric Dentistry |