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The Rowmark Group (TRG) is a leading manufacturer and distributor of engravable sheet plastic and related materials. They offer a wide range of products and services, including signage, awards, personalization items, and industrial materials. TRG prides itself on high-quality products, innovative solutions, and a customer-centric approach.
Company : Rowmark, LLC
Industry : Signage and GraphicsAwards and RecognitionIndustrial Plastics
Rowmark, LLC Key Value propositions
Rowmark, LLC Latest news
Rowmark LLC
... important as what's said. Customers worldwide trust their reputations with ... News. Other. Contact Us · Legal Notice · Privacy Policy · Career Opportunities ...
Jessica Heldman-Beck - Rowmark, LLC | LinkedIn
The University of Findlay Graphic. The University of Findlay. 1999 - 2003. Websites. Company Website: http://www.rowmarkllc.com. Company Website: http://www.
Rowmark LLC
... important as what's said. Customers worldwide trust their reputations with ... Executive Team · Community Involvement · Windjammer Capital · News. Other.
The Rowmark Group Appoints New CEO
Jul 11, 2024 ... For more information, visit rowmarkllc.com. ... Get the most important news and business ideas from Signs of the Times magazine's news bulletin.
Rowmark, LLC SWOT Analysis
Strengths
Wide range of high-quality materialsStrong customer relationships and distribution networkCommitment to innovation and customer service
Weaknesses
Dependence on distributors for salesCompetition from lower-priced alternativesSusceptibility to fluctuations in raw material prices
Opportunities
Expansion into emerging markets with high growth potentialDevelopment of new and innovative materials and applicationsStrategic partnerships and acquisitions to expand product portfolio and market reach
Threats
Economic downturns impacting discretionary spendingIncreasing competition from overseas manufacturersVolatility in raw material prices and availability
Top Marketing Strategies for Rowmark, LLC
Rowmark, LLC User Persona
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GOALS
Frustrations
Rowmark, LLC Geographic and Demographic Insights
Geographic Insights: The United States is the primary market for Rowmark, followed by Canada and Mexico. The company also has a presence in Europe, with the United Kingdom and Germany being key markets.
Top Countries
United States
60%
Canada
15%
Mexico
8%
United Kingdom
7%
Germany
5%
Demographic Insights: Rowmark's target audience is primarily males aged 35-54, reflecting the demographics of professionals in industries like construction and manufacturing.
Age Distribution
Gender Distribution
Rowmark, LLC Socio-economic Profile
Household and Income Insights: Rowmark's target customers typically belong to households of 2-4 people with medium income levels, indicating their products cater to both individual professionals and small to medium-sized businesses.
Educational and Employment Insights: A majority of Rowmark's target users are employed full-time with a university or college degree, highlighting their focus on professionals seeking quality materials for their businesses.
Households Size
Income Distribution
Education Level
Employment Status
Rowmark, LLC Behavioral Insights
Interest-Based Insights: Target users show interest in business development, marketing, design, technology, and DIY projects, reflecting the diverse applications of Rowmark's products.
Technology and Social Media Usage: Users primarily engage through LinkedIn, Facebook, and Instagram, with a preference for desktop devices, indicating a professional audience.
Interests
Device Breakdown
Social Media Usage
Rowmark, LLC Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Acrylite | 25.5% | Signage and Graphics, Acrylic Sheets, Building Materials |
| King Plastic Corporation | 18.2% | Industrial Plastics, Thermoplastics, Custom Plastic Fabrication |
| Plaskolite | 15.3% | Acrylic Products, Lighting Solutions, Building Products |
