Find stats on top websites
Reuters Key Value propositions
Reuters Latest news
Reuters | Breaking International News & Views
Find latest news from every corner of the globe at Reuters.com, your online source for breaking international news coverage.
Reuters Pictures Home Page
Logo_Reuters. About us · Our Products · Photographers · Follow Us · Contact Us · Action ... Top Pictures. Browse by year. 2024 · 2023 · 2022 · 2021 · 2020 · 2019.
Latest U.S. News | Top headlines from the USA | Reuters
Reuters.com is your online source for the latest US news stories and current events, ensuring our readers up to date with any breaking news developments.
Careers | Thomson Reuters
With employees in more than 100 countries across four industries, Thomson Reuters offers jobs and career opportunities on a global scale.
Reuters SWOT Analysis
Strengths
Trusted Brand and Reputation Extensive Global Network Comprehensive Content Offering
Weaknesses
Dependence on Subscription Revenue Competition from Free News Sources Adapting to Evolving Media Consumption
Opportunities
Expanding Data Analytics Services Personalized Content Delivery Strategic Partnerships
Threats
Declining Trust in Traditional Media Geopolitical Risks and Censorship Evolving Digital Advertising Landscape
Top Marketing Strategies for Reuters
Reuters User Persona
Name:
Age :
Gender :
Occupation :
Industry :
Education :
Preferred platforms
GOALS
Frustrations
Reuters Geographic and Demographic Insights
Geographic Insights: Reuters' largest user base is in the US and UK, followed by India, Canada and Australia. This highlights the company's strength in English-speaking, developed economies.
United States
35.2%
United Kingdom
15.7%
India
8.3%
Canada
7.9%
Australia
6.1%
Demographic Insights: The target audience for Reuters skews towards professionals aged 25-54, with a significant male dominance reflecting gender representation in fields like finance.
Reuters Socio-economic Profile
Household and Income Insights: The majority of users likely live in households of 2-4 people and fall within the middle-income bracket, suggesting a focus on established professionals and families.
Educational and Employment Insights: Most of the target users are employed full-time with a university or college education, highlighting their professional background and need for credible information.
Reuters Behavioral Insights
Interest-Based Insights: Target users are interested in business, finance, investing, technology, global economics, politics and current events, reflecting a focus on global affairs and markets.
Technology and Social Media Usage: Reuters' audience primarily uses desktop devices, indicating a preference for traditional work environments. They are most active on LinkedIn and Twitter for professional networking and news updates.
Reuters Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Bloomberg | 28.5% | Financial Data, News, Market Analysis |
The Wall Street Journal | 22.8% | Business News, Financial News, Market Data |
Financial Times | 18.7% | International Business, Financial Analysis, Economic News |