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PublinSite Target Audience
User Segments
Age: 32
Gender: Male
Occupation: Freelance Web Developer
Education: Bachelor's Degree, Computer Science
Age: 28
Gender: Female
Occupation: Digital Marketing Specialist
Education: Master's Degree, Digital Marketing
Age: 45
Gender: Male
Occupation: IT Consultant (Small Business Focus)
Education: Associate Degree, Information Technology
Alejandro Ruiz
Goals
- To efficiently deliver high-quality, functional WordPress websites for clients, ensuring client satisfaction and project success
- To continuously expand his technical skill set, particularly in advanced WordPress development, security, and performance optimization
- To build a strong professional network and reputation to secure a steady stream of challenging and rewarding freelance projects.
Pain Points
- Dealing with unexpected critical errors or compatibility issues on client WordPress sites, leading to project delays and increased workload
- Struggling to find reliable, up-to-date documentation or support for niche WordPress problems, consuming valuable development time
- Managing client expectations and communication effectively, especially when technical challenges arise that are difficult to explain simply.
PublinSite Geographic Distribution
Primarily targets Spanish-speaking markets, with a significant focus on Spain and Mexico, reflecting the website's language.
Top Countries
Spain
Mexico
Argentina
Colombia
Chile
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users are predominantly medium-income individuals in 2-4 person households, often small business owners or professionals.
Employment Status
Income Distribution
Education Level
PublinSite Behavior Analysis
Behavior Profile
Device Breakdown
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