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ProjectsForce Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Owner, Plumbing Business
Education: Associate Degree, Business Administration
Age: 45
Gender: Male
Occupation: Operations Manager, Roofing Company
Education: Bachelor's Degree, Construction Management
Age: 52
Gender: Male
Occupation: Owner, Doors and Windows Installation
Education: Associate Degree, Construction Technology
Sarah Chen
Goals
- Streamline scheduling and dispatching to reduce wasted travel time and improve technician efficiency
- Implement a robust system for lead and quote management to convert more prospects into paying customers
- Improve customer satisfaction through clear communication and timely service delivery.
Pain Points
- Difficulty tracking technician locations and real-time job progress, leading to scheduling conflicts
- Inefficient manual quoting processes that are prone to errors and delays
- Lack of a centralized platform to manage customer communications and feedback.
ProjectsForce Geographic Distribution
Primarily focused on the North American market, especially the US, with some presence in other English-speaking countries. Development and support teams are global.
Top Countries
United States
Canada
United Kingdom
Australia
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Most target users are medium to high-income business owners, likely with 3-4 person households, indicating established professionals.
Employment Status
Income Distribution
Education Level
ProjectsForce Behavior Analysis
Behavior Profile
Device Breakdown
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