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project:HOMES Target Audience

The target audience includes low-income individuals and families, community members, donors, volunteers, and potential employees interested in affordable housing and community development.

User Segments

project:HOMES Geographic Distribution

project:HOMES primarily serves the United States, with a strong focus on Central Virginia. Their reach extends marginally to Canada and other countries.

Top Countries

United States flag

United States

98%
Canada flag

Canada

1%
Mexico flag

Mexico

0.3%
United Kingdom flag

United Kingdom

0.2%
Germany flag

Germany

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

project:HOMES primarily targets low to medium-income households, with a majority being 1-2 person households and a significant portion being families of 3-4.

Employment Status

Income Distribution

Education Level

project:HOMES Behavior Analysis

Behavior Profile

Device Breakdown

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