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Podify Target Audience
User Segments
Age: 26
Gender: Male
Occupation: Content Creator (Part-time)
Education: Bachelor's Degree
Age: 32
Gender: Female
Occupation: E-commerce Business Owner
Education: Master's Degree
Age: 29
Gender: Male
Occupation: Digital Marketing Consultant
Education: Bachelor's Degree
Liam, The Aspiring Creator
Age: 26
Gender: Male
Occupation: Content Creator (Part-time)
Education: Bachelor's Degree
Industry: Content Creation
Channels: YouTubeInstagramTikTok
Goals
- To launch a professional-sounding podcast to share my niche passion and build a dedicated community around it
- To learn the technical aspects of podcasting quickly and efficiently without getting bogged down in complex software
- To generate a small but steady income stream from my content within the next year to support my creative endeavors.
Pain Points
- Lack of technical expertise and feeling overwhelmed by audio/video editing software and equipment choices
- Difficulty in consistently producing high-quality content due to time constraints and a full-time job
- Uncertainty about how to effectively promote my podcast and grow an audience from scratch.
Podify Geographic Distribution
Primarily targeting the North American market, especially the US, with significant presence in Canada, UK, Australia and Germany.
Top Countries
United States
65%
Canada
10%
United Kingdom
8%
Australia
5%
Germany
3%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily live in 2-4 person households, indicating established individuals or small businesses, with medium to high income levels.
Employment Status
Income Distribution
Education Level
Podify Behavior Analysis
Behavior Profile
Device Breakdown
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