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Playbook's target audience is creative professionals and teams, including designers, artists, photographers, marketers, and agencies. They offer solutions for both individual freelancers and larger design teams. They also specifically target design students with educational resources and promotions.
Playbook's primary market is the United States, followed by the United Kingdom and Canada. This suggests a focus on English-speaking markets with strong creative industries.
United States
United Kingdom
Canada
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Playbook users are typically in households of 1-2 people, aligning with the lifestyles of freelancers and young professionals. The income distribution suggests a concentration in the middle-income range.
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