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Petworks Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 40
Gender: Male
Occupation: Financial Analyst
Education: Master's Degree, Business Administration
Age: 29
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree, Marketing
Sophia Chen
Goals
- To ensure her beloved pet receives the best possible specialized care
- To find convenient and trustworthy services that fit into her busy schedule
- To stay informed about the latest pet wellness trends and advice.
Pain Points
- Difficulty finding highly specialized pet care providers in her area
- Lack of transparency and trust in online service listings
- Time-consuming process of vetting and booking pet services.
Petworks Geographic Distribution
Petworks is predominantly a US-centric platform, with minimal presence elsewhere. Its current focus is on connecting pet parents and professionals nationwide.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily reside in 2-4 person households with medium to high incomes, reflecting their ability and willingness to invest in specialized pet care.
Employment Status
Income Distribution
Education Level
Petworks Behavior Analysis
Behavior Profile
Device Breakdown
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