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Parks California Target Audience

User Segments

Age: 58

Gender: Female

Occupation: Retired Financial Executive

Education: Master's Degree, Business Administration

Age: 45

Gender: Male

Occupation: Senior Software Engineer

Education: Master's Degree, Computer Science

Age: 50

Gender: Female

Occupation: Chief Medical Officer

Education: Doctorate Degree, Medicine

Eleanor Vance

Eleanor Vance

Age: 58
Gender: Female
Occupation: Retired Financial Executive
Education: Master's Degree, Business Administration
Industry: Finance
Channels: LinkedInFacebookYouTube

Goals

  • To ensure future generations have access to well-maintained and inclusive natural spaces across California
  • To support impactful environmental conservation efforts that protect California's unique biodiversity
  • To contribute financially to organizations that demonstrate transparent use of funds and measurable positive community impact.

Pain Points

  • Difficulty in identifying credible and impactful non-profits amidst many choices
  • Concerns about the long-term sustainability of environmental initiatives without adequate funding
  • Limited time to extensively research various charitable giving opportunities.

Parks California Geographic Distribution

Primarily focused on California and the US, with minimal international reach, reflecting its mission to support California's state parks.

Top Countries

United States flag

United States

99.8%
Canada flag

Canada

0.1%
Mexico flag

Mexico

0.05%
United Kingdom flag

United Kingdom

0.03%
Germany flag

Germany

0.02%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users frequently live in 2-4 person households, with a substantial portion in medium to high-income brackets, supporting philanthropic efforts.

Employment Status

Income Distribution

Education Level

Parks California Behavior Analysis

Behavior Profile

Environmental Conservation
Outdoor Recreation
Community Engagement
Cultural Preservation
Giving Back
Park Visitors
Social Impact
Inclusive Initiatives
Advocacy
Learning
Digital Engagement
Youth Engagement
Volunteerism
Access to Nature
Exploration
Sharing Content

Device Breakdown

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