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Optiwise.ai Target Audience
User Segments
Age: 32
Gender: Female
Occupation: E-commerce Business Owner
Education: Master's Degree
Age: 40
Gender: Male
Occupation: Director of Online Sales
Education: Bachelor's Degree
Age: 29
Gender: Female
Occupation: Digital Marketing Manager
Education: Master's Degree
Amelia Chen
Goals
- Successfully expand Amazon-proven product lines to Walmart and achieve comparable sales volumes
- Optimize ad spend on Walmart to achieve a high ROAS and TACoS for sustained profitability
- Leverage AI tools to streamline listing creation and optimization for efficiency and compliance.
Pain Points
- Difficulty in translating Amazon-specific strategies and content effectively to the Walmart ecosystem
- Lack of clear, actionable data and insights to make informed decisions on Walmart performance
- Time-consuming manual processes for listing management and ad campaign adjustments across multiple platforms.
Optiwise.ai Geographic Distribution
Primarily focused on the US market, with smaller shares in Canada, UK, Australia, and Germany, reflecting Amazon and Walmart's primary operational regions.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are often mid-to-high income, likely business owners or professionals, with households typically having 2 to 4 members.
Employment Status
Income Distribution
Education Level
Optiwise.ai Behavior Analysis
Behavior Profile
Device Breakdown
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