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Omma Trucking Target Audience
User Segments
Age: 48
Gender: Male
Occupation: Logistics Manager
Education: Master's Degree, Supply Chain Management
Age: 39
Gender: Female
Occupation: Procurement Specialist
Education: Bachelor's Degree, Business Administration
Age: 52
Gender: Male
Occupation: Supply Chain Director
Education: Master's Degree, Industrial Engineering
David Logistics
Goals
- To ensure 100% on-time delivery of frac sand to drilling sites to prevent operational downtime
- To optimize transportation costs while maintaining high service levels and reliability
- To implement advanced tracking and data analysis for improved supply chain visibility and efficiency.
Pain Points
- Managing unforeseen delays due to traffic, weather, or allocation issues impacting delivery schedules
- Lack of real-time visibility into shipment status and proppant availability at the well site
- Coordinating multiple vendors and ensuring consistent service quality across all logistics partners.
Omma Trucking Geographic Distribution
Omma Trucking's operations are almost exclusively concentrated in the US, specifically the Permian Basin, with negligible international reach.
Top Countries
United States
Canada
Mexico
Brazil
Argentina
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically have medium to high household incomes and live in households of 3-4 people, reflecting professional careers.
Employment Status
Income Distribution
Education Level
Omma Trucking Behavior Analysis
Behavior Profile
Device Breakdown
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