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Major Markets
Key Competitors
Focus on trending sustainability topics.
Strong online presence and social media engagement.
Targeted audience interested in eco-conscious living.
Relatively new brand with limited brand recognition.
Reliant on online platforms and their algorithms.
Potential difficulty in monetizing content and engaging users long-term.
Expand into niche sustainability markets.
Collaborate with influencers and environmental organizations.
Develop educational resources or workshops.
Competition from established sustainability platforms.
Changing social media algorithms and user behavior.
Negative public perception or greenwashing accusations.
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Ok Tomorrow sees the majority of its user base in North America, with the US and Canada contributing to 55% of the total users. The platform also sees significant interest from English-speaking countries like the UK and Australia.
United States
45% market share
Canada
10% market share
United Kingdom
8% market share
Australia
6% market share
Germany
5% market share
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Data shown in percentage (%) of usage across platforms
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