Find stats on top websites
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Focus on data-driven PR solutions
User-friendly platform and intuitive design
Strong customer support and onboarding
Relatively new entrant in a competitive market
Pricing may be a barrier for smaller businesses
Limited brand awareness compared to established players
Expand integrations with other marketing and communication tools
Develop AI-powered features for enhanced insights and automation
Target new customer segments like agencies and larger enterprises
Intense competition from established PR software providers
Rapidly changing media landscape and PR measurement standards
Economic downturn impacting marketing budgets
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Notably PR's primary market is the United States, followed by the United Kingdom and Canada. Other significant markets include Australia and Germany.
United States
60% market share
United Kingdom
15% market share
Canada
10% market share
Australia
7.5% market share
Germany
7.5% market share
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Data shown in percentage (%) of usage across platforms
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