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The target audience includes students, educators, researchers, and anyone interested in space exploration, science, and technology. NASA offers resources such as STEM programs, news and events, multimedia content, and information about their missions. Additionally, NASA provides opportunities for involvement, such as careers, internships, and citizen science projects.
NASA's primary user base is in the US (60%), followed by significant interest in India and China. The UK and Canada also show considerable engagement.
United States
India
China
United Kingdom
Canada
Primary age group concentration shows strong presence in:
31-35
Most active age range
NASA attracts users across diverse household sizes, with a concentration in the 2-4 member range. The income level distribution leans towards medium, reflecting broad appeal.
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