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MK North America is a manufacturer of conveyor systems and aluminum extrusion products. They offer a wide range of conveying solutions, including chain conveyors, belt conveyors, roller conveyors, and custom-engineered systems. They serve a variety of industries and pride themselves on providing high-quality products and excellent customer support.
Company : MK North America
Industry : ManufacturingAutomationMaterial Handling
MK North America Key Value propositions
MK North America Latest news
Conveyor Systems and Aluminum Extrusion | mk Conveyors
New Regional Sales Manager: Jason Berry › · View blog ›. Contact. Tel: (860) 769-5500 · [email protected]. 105 Highland Park Drive Bloomfield, CT 06002.
mk North America, Inc. | LinkedIn
Website: https://www.mknorthamerica.com · Industry: Automation Machinery Manufacturing · Company size: 51-200 employees · Headquarters: Bloomfield, Connecticut.
New Manager of Human Resources & Accounting: Deanna Ridgway
May 8, 2019 ... ... important leadership role. With Dee joining our management team, I ... mk News. Contact. Tel: (860) 769-5500 · [email protected]. 105 ...
mk North America, Inc. | ProFood World
https://www.mknorthamerica.com/ ... The go to source for processing and packaging professionals looking for breaking news, industry trends and best practices.
MK North America SWOT Analysis
Strengths
Customization of conveyor systemsFocus on quality and customer supportWide range of products for various industries
Weaknesses
Dependence on the manufacturing and automation industriesPotential competition from larger, more established playersRelatively low brand visibility compared to some competitors
Opportunities
Expansion into emerging markets with growing automation needsDevelopment of smart conveyor systems with Industry 4.0 technologiesStrategic partnerships with integrators and technology providers
Threats
Economic downturns impacting manufacturing and capital expenditureFluctuations in raw material costs, especially aluminumIntensifying competition and price pressures in the conveyor industry
Top Marketing Strategies for MK North America
MK North America User Persona
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MK North America Geographic and Demographic Insights
Geographic Insights: MK North America primarily serves the North American market, with the US and Canada accounting for a significant majority of its customer base.
Top Countries
United States
60%
Canada
25%
Mexico
10%
Germany
2.5%
China
2.5%
Demographic Insights: MK North America's target audience consists mainly of males aged 35-44, reflecting the demographics of decision-makers in manufacturing and automation.
Age Distribution
Gender Distribution
MK North America Socio-economic Profile
Household and Income Insights: MK North America's audience typically falls within the middle-income bracket and resides in households of 3-4 individuals.
Educational and Employment Insights: The majority of MK North America's target users are employed full-time with University or College level education.
Households Size
Income Distribution
Education Level
Employment Status
MK North America Behavioral Insights
Interest-Based Insights: The target audience shows strong interest in automation technology, manufacturing trends, supply chain management, Industry 4.0, industrial engineering, logistics, and material handling equipment.
Technology and Social Media Usage: The target audience primarily uses LinkedIn and YouTube for professional purposes and prefers desktop devices.
Interests
Device Breakdown
Social Media Usage
MK North America Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Dorner Conveyors | 35% | Conveyor Systems, Automation Solutions, Material Handling |
| Hytrol Conveyor Co., Inc. | 25% | Conveyor Belts, Conveyor Rollers, Conveyor Accessories |
| Intralox | 15% | Modular Conveyor Belts, Plastic Conveyor Chains, Conveyor Platforms |
