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Metal-Era LLC Target Audience

User Segments

Age: 42

Gender: Female

Occupation: Senior Architect

Education: Master's Degree, Architecture

Age: 50

Gender: Male

Occupation: Architectural Consultant

Education: Professional Degree, Architectural Engineering

Age: 35

Gender: Female

Occupation: Project Architect

Education: Bachelor's Degree, Architecture

Evelyn Chen

Evelyn Chen

Age: 42
Gender: Female
Occupation: Senior Architect
Education: Master's Degree, Architecture
Industry: Architecture
Channels: LinkedInYouTubeX

Goals

  • To design innovative and sustainable commercial buildings that meet stringent code requirements and client aesthetic demands
  • To efficiently manage project timelines and budgets while ensuring high-quality material specifications and construction details
  • To stay updated on the latest building materials, technologies, and compliance standards to inform best practices in design.

Pain Points

  • Lack of clear, comprehensive technical documentation and CAD details for specialized building products slowing down specification processes
  • Difficulty in sourcing reliable, code-compliant materials that also offer desired aesthetic flexibility and long-term durability
  • Coordinating complex project specifications with multiple stakeholders and ensuring all parties are aligned on product choices.

Metal-Era LLC Geographic Distribution

Primarily serving the US and Canadian commercial construction markets, with minimal international presence. Strong focus on North American building codes.

Top Countries

United States flag

United States

92.5%
Canada flag

Canada

5%
Mexico flag

Mexico

0.8%
United Kingdom flag

United Kingdom

0.5%
Australia flag

Australia

0.4%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily reside in 3-4 person households, indicating established professionals. They generally fall into medium to high-income brackets.

Employment Status

Income Distribution

Education Level

Metal-Era LLC Behavior Analysis

Behavior Profile

Technical Documentation
Code Compliance
Product Durability
Ease of Installation
Project Planning
Submittal Builder
Specifications
Technical Support
Warranty Coverage
LinkedIn Usage
YouTube Usage
Desktop Usage
Construction Innovations
Building Design Trends
Sustainable Practices
Project Management
Online Research
Continuing Education
Quality Assurance
Aesthetic Appeal

Device Breakdown

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