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ManyPets Target Audience

ManyPets targets pet owners, particularly those seeking comprehensive and affordable pet insurance. This includes owners of dogs and cats of all ages, from puppies and kittens to senior pets. They may be first-time pet insurance buyers or looking to switch from another provider.

User Segments

ManyPets Geographic Distribution

ManyPets has a strong presence in the US and UK, capturing 80% of the market share. They also have a smaller but significant presence in Sweden, Germany, and Canada.

Top Countries

United States flag

United States

60%
United Kingdom flag

United Kingdom

20%
Sweden flag

Sweden

5%
Germany flag

Germany

5%
Canada flag

Canada

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

ManyPets' typical customer is from a 1-2 person household with medium income, indicating affordability and focus on individual pet owners.

Employment Status

Income Distribution

Education Level

ManyPets Behavior Analysis

Behavior Profile

Device Breakdown

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