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Maass & Company Target Audience

User Segments

Age: 42

Gender: Female

Occupation: Small Business Owner

Education: Bachelor's Degree in Business Administration

Age: 38

Gender: Male

Occupation: Professional Services Firm Owner

Education: Master's Degree in Marketing

Age: 35

Gender: Female

Occupation: Event Manager (Self-Employed)

Education: Bachelor's Degree in Communications

Marketing-Minded Maureen

Marketing-Minded Maureen

Age: 42
Gender: Female
Occupation: Small Business Owner
Education: Bachelor's Degree in Business Administration
Industry: Retail
Channels: FacebookInstagramLinkedIn

Goals

  • Increase online sales by 25% in the next year
  • Enhance brand recognition within the local community
  • Develop a consistent and engaging social media presence.

Pain Points

  • Lack of time to manage all aspects of marketing effectively
  • Difficulty understanding complex digital advertising platforms
  • Struggling to measure the true ROI of marketing efforts.

Maass & Company Geographic Distribution

Primarily serving the US, especially Texas, with limited international reach. Potential for broader digital expansion.

Top Countries

United States flag

United States

90%
Canada flag

Canada

2%
United Kingdom flag

United Kingdom

1%
Australia flag

Australia

0.5%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily live in 2-4 person households, indicating established lives, with a strong leaning towards medium to high income.

Employment Status

Income Distribution

Education Level

Maass & Company Behavior Analysis

Behavior Profile

Creativity
Conversion
Stress-Free
Timely Delivery
Problem Solving
Digital Engagement
Online Presence
Content Creation
Social Media Usage
Professional Networking
Entrepreneurship
Business Growth
Technology Adoption
Visual Appeal
User Experience
Community Engagement
Data-Driven
Continuous Learning
Strategic Planning
Relationship Building

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